diff --git a/pelicanconf.py b/pelicanconf.py
index 13d32a0..c70a8b4 100644
--- a/pelicanconf.py
+++ b/pelicanconf.py
@@ -31,7 +31,7 @@ HOSTS = (
 )
 
 SOCIAL = (
-('LinkedIn', 'https://www.linkedin.com/in/marc-beninca'),
+('linkedin', 'https://www.linkedin.com/in/marc-beninca'),
 )
 
 DEFAULT_PAGINATION = False